Field 102: Take our short quiz now!

True or False: It is important to sort people into voting universes in order to create the most effective communication possible.

• True
• False

What primary questions should you ask in the field when creating voter universes? Select all that apply.

• Do you vote?
• If you do not vote, why don’t you vote?
• What party do you belong to?
• How do you vote in regard to my candidate or issue?

True or False: A sporadic or infrequent voter usually votes in midterms and local elections, but not presidential elections.

• True
• False

True or False: Non-voters do not vote simply because they do not care about elections.

• True
• False

Which of the following is false:

• Base voters are those who always vote in support of your candidate or cause.
• Every voting age person is required to register to vote.
• Swing voters are those who may vote either for or against your candidate or cause.
• Opposition base voters are those who always vote against your candidate or cause.